The NFL is making what could be a BIG change this year in marketing their teams. The contract with conservative Reebok has ended, and in walks Phil Knight and NIKE.
NIKE has been known the past few years as the company that took NCAA Uniforms to the next level. It all started with owner Phil Knight’s Alma Mater in Oregon, and their 130 possible combination football uniforms. The story at Oregon is that the GOLF coach at the school keeps all the combinations straight and plans the season for the Ducks football team. On the right is a picture of the single colors that can all be mixed and matched.
Although many CEO’s and celebrities have donated uniforms to their Alma Mater, such as Deion “Primetime” Sanders did at Florida State, Phil Knight had a business plan behind his generosity. He now has most of the NCAA schools and the entire NFL in his collection.
What NFL fans should remember as the date nears for the unveiling is that the owners of the teams still had to agree to any changes. I wouldn’t look for too much tinkering to be done to our Giants uniforms. I personally wish we would return to the 1986 uniforms more often, but a conservative approach is what to expect from our owners. I believe the Giants, if they could do it all over again, would like to have stuck to the path of the Yankees, and Penn State, and never changed logos or uniforms. That opportunity has passed, but I suspect the changes to be minimal. Now if you root for a team like Cincy, Miami, Denver, and maybe Seattle, cover your eyes. There could be some shocking combinations of colors and designs.
We will see……..It all happens at 11 AM Eastern time, but you know Twitter and GmenHQ will have it before that…stay tuned!